Enjoy 15% off & get access to the freebie library when you join our mailing list! Yes, Please
Have questions? Contact Us

Top 12 Tools You Can Use To Run Your Online Shop

All of these tools make it possible for us to run our online business smoothly and effectively. Get the free resource guide featuring all of these tools (plus 6 more!)

If it weren’t for these tools, our online shop wouldn’t exist.

Bold statement, but it’s true.

If we had to spend all of our time manually doing all of these tasks that these 12 tools do for us, we would have no time to create our lovely WordPress themes for all of you.

All of these tools make it possible for us to run our online business smoothly and effectively.

We included a resource guide featuring all of these tools (plus 6 more!) that you can download for free by signing up for our email list. We hope you enjoy!


Top 12 Tools You Can Use To Run Your Online Shop

1 | SendOwl

SendOwl is what we use to sell our digital products (WordPress themes). SendOwl handles the payment process (customers can use credit card, PayPal, Apple Pay or even Bitcoin) and automatically sends the customer an email with the digital product. So easy!

Learn more about SendOwl now


2 | Feedly

Feedly helps us schedule out our Twitter and Pinterest content to go out. Feedly is an aggregator where you can put all of the blogs and websites you visit frequently into one place where you can read.

Learn more about Feedly now


3 | Later

We use Later to schedule our Instagram posts to go out. We love Later because it has a calendar viewing option, a grid preview, and has great analytics so you can see which posts get the most engagement, likes and more.

Learn more about Later now

Related post: Why Investing In Your Business Is Important


4 | BoardBooster

BoardBooster helps us schedule out pins on Pinterest so they don’t go out all at the same time. It can also help you clean up your boards, improve your pin quality, and optimize your strategy. It’s fabulous and very reasonably priced!

Learn more about BoardBoaster now


5 | HotJar

HotJar is an amazing tool that you can use to understand where visitors use your website by showing heat maps.

This can be extremely useful information that you can use to turn more visitors into customers. CrazyEgg is another great option.

Learn more about HotJar now


6 | Recurpost

Recurpost offers a similar service to MeetEdgar, which lets you recycle social media posts to continue to drive traffic back to your website.

Learn more about Recurpost now

Check out the top 12 tools we use to run our online shop (free resource guide included!)Click To Tweet


7 | Zapier

Zapier is an amazing app that you can use to automate tasks between web applications, saving us hours of time.

We use Zapier to zap the emails of people who purchase a Bluchic WordPress theme into our SendinBlue account (featured below). This way, our customer’s emails are automatically added to our email list!

Learn more about Zapier now



We use IFTTT to send our Instagram posts directly to Facebook and Twitter. It’s similar to Zapier in that you set up “recipes” of automation for your business.

Learn more about IFTTT now


9 | SendinBlue / MailChimp / MailerLite

To send our email newsletters (sign up here for free goodies!), we use SendinBlue. While we love SendinBlue, we also love MailChimp too, especially for those business owners just starting out.

We’ve also love MailerLite as an alternative to MailChimp and ConvertKit (their free plan even has an automation feature!).

Learn more about SendInBlue now


10 | SC Stockshop

One of our absolute favorite styled stock photography options! (You can view our giant round up of styled stock photography here).

Learn more about SC Stockshop now

Related post: The Ultimate Resource For Styled Stock Photography


11 | Freshdesk

We use Freshdesk to support our customers when they have questions or issues with implementing our WordPress themes.

Learn more about Freshdesk now


12 | Google Analytics

The ultimate tool to measure your website analytics! Google analytics is an amazing free resource that every online business owner should be using.

Learn more about Google Analytics now


Final Thoughts

We’re always trying new tools to help us run our online shop more efficiently. While these 12 are definitely at the top of our list, we’ve included 6 more in our free resource guide! Click the image below to receive access!