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8 Things You Need To Know Before Launching Your First Site

8 Things You Need To Do Before Launching Your First Website | No clue where to start when your launching your first site? Find out everything you need to do before your launch!

Launching your first website is downright scary.

You might have reached a pain point you didn’t anticipate, or you might be sitting here, reading this blog post, procrastinating building the site for yet another day. (We know the feeling all too well!)

My husband (Andrew) and I built Bluchic from the ground up over the past 6 years, and we have learned a lot along the way about how to effectively launch business sites and start to build a lasting customer base.

Want to learn my 8 tips for what to do before launching your first website? Read on!

8 Things You Need To Know Before Launching Your First Website

 

1 | Review your website content

The first step along the way to launching your first website is to double- no, triple-check the content of your site.

Make sure that your entire site has been checked for spelling, grammatical errors, spacing, and alignment.

You want your website to be super impressive to the flood of followers you’ll be getting so you need to make sure your website content is impeccable!

Curious about copy? Check out this post covering the 7 dos and don’ts of DIYing your website copy or find out how to write great product descriptions.

 

2 | Review your call to actions

Two big things to remember in all of your CTA (call to action) buttons–they should be clear, and they should be minimal.

In fact, we recommend that your landing pages only have one.

This is to make sure that your potential clients know what to do once they get to your site–if you pitch them several different products, all with separate landing pages and buttons to click, they’re much less likely to click even one.

Check out these 6 landing page tips to explode business growth.

 

3 | Make sure every form works

Whether your forms are to sign up potential clients for your email newsletter or onboarding them with a lead magnet, or even (especially) reaching out to contact you, you want to make sure these work, especially when you’re launching your first website.

Check them yourself with your email address, and ask several colleagues or friends to test them as well.

Check this out - @bluchic shares 8 things you MUST know before launching your first website!Click To Tweet

 

4 | Optimize for SEO

Create page titles that establish a theme of your business and help you to be reached by searches for keywords related to your business.

Place phrases that describe your business mission on your site on an “About Us” page.

As long as your message is clearly stated on your site (bonus points for getting brand language in on multiple pages!) your potential clients should have a good chance of finding you through search.

SEO is our #1 referral to our website. Check out our tips on how it can be yours too.

 

5 | Hook up Google Analytics

This is super important when you’re just starting out: Google Analytics allows you to monitor all kinds of different metrics for user behaviors before, during, and after they spend time on your site.

Once you know how your customers find your site, and what they do when they get there, you can optimize your site and your marketing strategies even further.

Want to figure out what your audience wants to read? Check out this blog post.

 

6 | Test everything

Test, test, test, test. I cannot overstate this step.

Once you’ve asked everyone associated with your business to test your site for quality assurance (QA), ask a friend, family member, or someone else outside of your business to test the site and all of its CTAs and forms to make sure they work–a fresh set of eyes always helps.

There will always be something that pops up that you didn’t notice before, so please make sure to test everything!

This is a step many people skip when launching your first website, so don’t be one of those people!

Struggling with figuring out what platform to use for your website? Read this.

 

7 | Check on mobile devices for functionality

Think about how much you use your phone to browse different sites. I’d bet money that it’s quite often.

89% of mobile internet users go online daily on their phones. If you want people to stick around your website, you need it to be mobile optimized and functional.

 

8 | Market your new site

Finally, you’re ready for launch!

You’ve spell-checked, optimized each aspect of your site for clarity and searchability, and set up analytics.

Now, you’re ready to start marketing!

Some of the most effective marketing comes from building up your social media presence, sending out a message to your email list, and spreading the word through friends and family.

 

Final Thoughts

And just like that, you’re launching your first website!

If you haven’t decided on a theme for your website yet, be sure to check out our shop for a variety of options!

Also, if building a presence online is difficult for you, we invite you to sign up for our free email course!

Opt-in for this course: https://www.bluchic.com/powerful-online-presence/

How To Be A Top Notch Affiliate Marketer That People Trust

How To Be A Top Notch Affiliate Marketer That People Trust | Want to make money doing affiliate marketing? You have to become someone that people trust! Check out this blog post to learn how to become a top notch affiliate marketer that people actually trust.

Affiliate marketing seems to be everywhere these days– on Instagram, Facebook, YouTube, and especially on blogs. If you have any sort of online business, you too can be implementing an affiliate marketing strategy for your business.

First, let’s back up a bit. What exactly is an affiliate marketer?

Well, in short, an affiliate marketer is someone who builds a brand relationship between a potential customer and a business.

Read more

4 Creative Ways You Can Diversify Your Income Streams

4 Creative Ways You Can Diversify Your Income Streams | Looking to diversify your income streams? Check out this blog post to learn 4 creative ways that you can diversify your income streams for your small business!

Everybody tell you to diversify your income, but why? Diversifying your income is a great way to build long term wealth both personally and professionally.

Running a small business can be scary for many and a lot of that fear has to do with money.

By diversifying your income, you’re able to stabilize the amount of money you bring in each month without having as much risk.

Your business shouldn’t rely solely on one client or one product stream. It’s too risky. You never want to have all of your eggs in one basket, because what if that basket goes away?

You can diversify your income streams in a lot of different ways, but we wanted to give you a peak behind the scenes of our business and showcase our different income streams.

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How To Keep Your Website Always Up To Date

How To Keep Your Website Always Up To Date | Always have that dreaded to do list of website updates you need to make? Check out this blog post to learn how to always keep your website up to date (plus a free checklist is included!)

Updating your website is one of those things that always goes to the back burner, am I right?

We’re guilty of this too, so this is a judgement free zone!

Your website is an ever evolving important piece of your brand and you want to be always be tweaking and checking in on it to make sure it’s doing its job, which is earning you money!

Because the list of website to dos seems to always be growing, we decided to compile our weekly, monthly, and quarterly website checklists that you can print off and use for your very own website!

We like to schedule time into our calendar when we’ll do these website updates to make sure we remember to do it. If it’s not on the calendar, it won’t happen!

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6 Landing Page Tips to Explode Your Business Growth

6 Landing Page Tips to Explode Your Business Growth | Want to explode your online business growth? These 6 landing page tips will help you take your website from stagnant to explosion in no time!

Disclaimer: This post contains affiliate link. This means we will earn an affiliate commission if you click and/or make a purchase through the link (at no extra cost to you). And of course, we only recommend the products that we love and have used ourselves.

Oftentimes, your website’s landing page is the first interaction that potential clients or customers will have with you, and of course, your brand.

Maybe they found you through a Facebook group or perhaps they saw a guest post from you on another site.

At any rate, they’ve found you and now that they’re on your landing page, the timer has started and the clock is ticking.

Now is your chance to reel in these potential new customers and keep them hooked, creating life-long partnerships that take your growth from stagnant to explosion.

Want to learn the six landing page tips that will explode business growth and skyrocket your sales? Scroll on!

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