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One of the best ways to market yourself is through targeted landing pages. Targeted landing pages are personalized pages to which you’ll drive specific customer personas, whether from organic posting or paid advertising. These pages offer more specific information about your digital product or service designed to make a convincing argument for that potential customer […]
We’re spending this month slowing down, reviewing the past year, and dreaming up what we want 2019 to look like. It’s important to set aside time to reflect on your business and review your year. It’s so easy to fall into the trap of always creating, moving, growing but after months have passed you realize […]
So you launched your business’s website! (Oh, you haven’t yet? First, go check out our blog post on the steps you’ll need to take to get your site up and running.) Congratulations, you’ve just overcome a massive challenge in getting your business started. However, now you’ll find yourself facing a whole new set of challenges: […]
Launching your first website is downright scary. You might have reached a pain point you didn’t anticipate, or you might be sitting here, reading this blog post, procrastinating building the site for yet another day. (We know the feeling all too well!) My husband (Andrew) and I built Bluchic from the ground up over the […]
Affiliate marketing seems to be everywhere these days– on Instagram, Facebook, YouTube, and especially on blogs. If you have any sort of online business, you too can be implementing an affiliate marketing strategy for your business. First, let’s back up a bit. What exactly is an affiliate marketer? Well, in short, an affiliate marketer is […]
Everybody tell you to diversify your income, but why? Diversifying your income is a great way to build long term wealth both personally and professionally. Running a small business can be scary for many and a lot of that fear has to do with money. By diversifying your income, you’re able to stabilize the amount […]
Updating your website is one of those things that always goes to the back burner, am I right? We’re guilty of this too, so this is a judgement free zone! Your website is an ever evolving important piece of your brand and you want to be always be tweaking and checking in on it to […]
Disclaimer: This post contains affiliate link. This means we will earn an affiliate commission if you click and/or make a purchase through the link (at no extra cost to you). And of course, we only recommend the products that we love and have used ourselves. Oftentimes, your website’s landing page is the first interaction that […]
