As you may already know, we’ve recently been sharing all the juicy, behind the scenes details of our latest launches.

First, we shared what it really takes to launch two, brand new products in three months. Then we shared what worked, what didn’t and what we would do differently for our most recent Landing Page Templates launch.

We started prioritizing peeling back the curtain on our business in hopes that it would help any of you out there that are trying to build an online business. We know we appreciate business owners that share what works and doesn’t work for them, so we wanted to do the same.

With all of this talk on launching, we realized that the success of a launch primarily relies on all of the work you do prior to launch day.

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Guest post by Sarah Anderson of Spitfire Scribe

Strategic email sequences are one of the best ways to leverage time in your business. You set them up once, send traffic to them, and let the email automation take over. More sales with less work sounds perfect, right?

If your current marketing includes promoting your list, you’ll get a bigger return on the time you already put into your business. With a profitable sequence in place, you can basically pay yourself to grow your list.

But how do you do that?

In this post, I’ll share 3 email funnels you can create today to sell digital products, courses, programs, and affiliate offers on autopilot.
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As you may know, we recently launched our Landing Page Templates last month. We love reading behind the scenes of other business’ launches and decided we would peel back the curtain and share all the juicy details behind our latest launch.

We know many of you out there (ourselves included) appreciate getting a true picture of what it actually takes to launch a new product, because it is certainly not easy.

We’re sharing it all in this post: the good (what worked!), the bad (what didn’t work :(), what we wished we’d done differently, and what we’d like to do in the future.

We hope you enjoy!

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Whew, launching two brand new products in 3 months time is no joke! In May we launched our Canva Social Media Templates and just two weeks ago we launched our Landing Page Templates and we’re basically equal parts exhausted, thrilled and crazy.

Launching these two new products practically back to back took a lot of planning and strategizing. We know we love seeing the behind the scenes of other businesses launches, so we decided we would peel back the curtain and share the details behind ours.

This post will cover what it takes to launch two brand new products (and launch well, we surpassed both of our launch goals for each!). Our next post will focus solely on our Landing Page Templates launch and the nitty gritty of what we did right, what we would do differently and a bunch of other juicy details.

We hope in sharing the behind the scenes of our launches (even when it’s ugly…because believe us, there were definitely some ugly parts), it will encourage and inspire you for your own future launches. And if anything, maybe you can learn a lesson or two from our mistakes.

And if you want even more behind the scenes of our business, we share a lot more info exclusively to our newsletter. Join us!

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