Are you passionate about taking your business to next level? Your services page is usually one of the most viewed pages of your website, so the right layout and content can potentially lead to more sales. The more you tailor your services page to appeal to your ideal client or target market niche, the more […]
Your homepage is really going to be the first impression that people have of not only your business, but your brand, your services, and what they think of you. Start thinking of your website’s homepage as the absolute best customer service representative or sales associate you have ever hired. She is that smiling face in […]
Finding a low-cost yet powerful newsletter service for your small business can be a challenge. When we just started out with Bluchic in 2012, MailChimp was the first email marketing service we used. Their service was perfect for us since the free option – for up to 2,000 subscribers and send 10,000 emails per month […]
Pinterest is more than just a pretty place to pin images to your business boards. We suggest these five simple steps to integrate Pinterest constructively into your business website or blog. Do you feel like it’s a little bit of a business cheat spending time on Pinterest instead of doing something “constructive”? Most of us […]
Guest post by Nadia Finer. Perfect pricing – it’s neither an art nor a science, but a combination of awareness and gut instinct, with perhaps the occasional punch thrown in. More of that later. Pricing is a key issue when it comes to making your business soar. Charge too much and you can scare off […]
Launching a business or brand online doesn’t end when you decide on the look and feel of your web design. You’ll want to be able to filter your brand’s design aesthetic across all your online platforms in order to then promote your new look. As female entrepreneurs, we are constantly reminded of how important it […]
Ask any female entrepreneur and they’ll tell you; the launch of a new business or creative idea often comes with its own dose of creative doubt. And the perfectionism struggle? Oh yes, it’s very real! What’s worse, is that perfectionism can strike hardest while you’re designing the look and feel of your new website. It […]
So, you have a great idea for an online business or blog & you’re ready to launch your website using WordPress. Great! The next step is to decide which WordPress platform will fit your needs. What’re the differences between WordPess.com vs WordPress.org? Which one should you use? It can certainly be tricky at first. In […]
