branding

  • 7 Unexpected Ways to Brand a Website Template

    7 Unexpected Ways to Brand a Website Template

    Creating a website that truly reflects your brand can be challenging, especially when you’re starting with a pre-designed template. You know these templates are there to make your life easier, but…how do you make sure it feels like you? Many entrepreneurs worry that their site will end up looking generic, or fail to capture the […]

  • Trending vs. Consistent Branding: Which Is More Important?

    Trending vs. Consistent Branding: Which Is More Important?

    Trends are powerful. Just think about how often you’ve seen the latest TikTok dance. Or how you notice something unique in your industry, and then it’s everywhere just a few weeks later.  Following a trend with your branding seems like the path to instant success. But that’s not the whole truth. In fact, while being […]