Sales funnel

  • The Top 5 Sales Funnel Mistakes Business Owners Make (And How to Fix Them)

    The Top 5 Sales Funnel Mistakes Business Owners Make (And How to Fix Them)

    Creating a sales funnel can feel like walking on a tightrope, especially if you’ve never created one before. You’re balancing strategy, design, copy, and tech — all while trying to keep your leads moving toward a purchase.  When everything works together, you end up with a crowd favorite. But if one little thing is missing, […]

  • From Freebie to Paid Offer: Creating an Irresistible Sales Funnel

    From Freebie to Paid Offer: Creating an Irresistible Sales Funnel

    The success of your online business depends on your ability to sell your digital products. But what does that actually look like?  The idea that potential customers will decide to purchase your signature offer as soon as they learn about it isn’t how things work (in most cases). Instead, most customers follow a multi-step journey […]

  • 4 Reasons to Consider an Evergreen Launch

    4 Reasons to Consider an Evergreen Launch

    When you hear about “launching” an offer, you probably think of a limited-time event with a scheduled runway and promotional period with a hard end date. This is a live launch, and while it often works really well to build excitement for high conversion rates, it can be a lot of work. What if you […]

  • How to Host a Challenge the Easy Way

    How to Host a Challenge the Easy Way

    A free challenge is a great way to attract new people to your brand, engage your audience, or build excitement for an upcoming launch. But it can also be a lot of work. So how do you host a challenge that’s successful and fun — without giving yourself too much to do? What do you […]