It’s often said that you can have the best idea in the world, but if you can’t sell it, that idea will never make it past the conference room table. Well, we don’t have a conference room table for our business (more like the kitchen table!) but the same concept applies to your business and […]
One of the best ways to market yourself is through targeted landing pages. Targeted landing pages are personalized pages to which you’ll drive specific customer personas, whether from organic posting or paid advertising. These pages offer more specific information about your digital product or service designed to make a convincing argument for that potential customer […]
So you launched your business’s website! (Oh, you haven’t yet? First, go check out our blog post on the steps you’ll need to take to get your site up and running.) Congratulations, you’ve just overcome a massive challenge in getting your business started. However, now you’ll find yourself facing a whole new set of challenges: […]
Launching your first website is downright scary. You might have reached a pain point you didn’t anticipate, or you might be sitting here, reading this blog post, procrastinating building the site for yet another day. (We know the feeling all too well!) My husband (Andrew) and I built Bluchic from the ground up over the […]
Updating your website is one of those things that always goes to the back burner, am I right? We’re guilty of this too, so this is a judgment-free zone! Your website is an ever-evolving important piece of your brand and you want to always be tweaking and checking in on it to make sure it’s […]