Marketing

  • How to Create Revenue-Boosting Offers In 2023

    What if you could easily create a smash-hit offer that could serve more people and bring in plenty of revenue? Even better, what if that smash-hit offering had you waking up to messages like…  “This completely changed my life!”  “I’m happier and freer than I have ever been!”  “I recommended this to ALL of my […]

  • Last-Minute Tips to Get Your Biz Ready for Black Friday

    Black Friday 2022 is coming, and it’s coming quick! This is the biggest sale day of the year and, to give you a little perspective, retail sales in 2021 grew 14.1% over sales in 2020.  Have you been prepping your site for the big day? The five days between Thanksgiving (in the U.S.) and Cyber […]

  • How to Prep Your Small Business Website for Black Friday

    Believe it or not, Black Friday isn’t just for the big-box retailers who open their doors at 12:01am on the Friday after Thanksgiving. It’s in fact for all businesses – big and small, brick and mortar and online. Of course, your Black Friday sale will look a little different than other businesses if your offers […]

  • How to Create a Case Study for Your Coaching or 1:1 Services

    When you hear the words case study, what comes to mind? Maybe you think of large clinical trials, or giant presentations full of overwhelming charts and statistics. While both may be true, we think it’s time to start thinking of case studies as it pertains to your business. Why case studies? Think of case studies […]

  • How to Use Testimonials to Drive Conversions

    With most purchases happening online, it’s hard not to avoid testimonials and reviews. Think about it: How many times have you browsed clothing stores, beauty products, restaurants, and everything in between without reading reviews? Probably not that many – if at all.  The truth is, reviews (AKA: testimonials) are just as important for your business […]